Universal Music x Spotify
MULTI-PORTFOLIO INVESTING

Q.AI is an AI-powered platform powered by A.I. with the goal of simplifying the investment experience through an exciting and intuitive experience. My role on this project was to improve the portfolio allocation flow.

A black and white image of a handrawn logo
Image of a Gray to white soft gradient

YEAR

2019-2020

ROLE

PRODUCT DESIGN LEAD

WORK

IMPROVED INVESTMENT ALLOCATION FLOW

ABOUT THE PROJECT

Q.AI is an AI-powered platform powered by A.I. with the goal of simplifying the investment experience through an exciting and intuitive experience. My role on this project was to improve the portfolio allocation flow.

CHALLENGES

The main challenges gravitated around understanding the API's potential and constraints within the UMG and Spotify partnership, ensuring the design solution provided a seamless, user-centric experience for Spotify playlist creators. This involved creating an exclusive platform that both empowered creators to easily discover and add UMG songs to their playlists and enabled them to track playlist performance effectively.

MY ROLE

PRODUCT PRINCIPLES

COGNITIVE RELATABLE

Offer a similar navigation and listening experience as Spotify

VISUALLY INSPIRING

Not just any app, and expression of exclusivity and edginess

DATA ORIENTED

Focused on A.I. and data driven insights and decision making

Smooth Scroll
This will hide itself!
Universal Music x Spotify
MULTI-PORTFOLIO INVESTING

Q.AI is an AI-powered platform powered by A.I. with the goal of simplifying the investment experience through an exciting and intuitive experience. My role on this project was to improve the portfolio allocation flow.

A black and white image of a handrawn logo
Image of a Gray to white soft gradient

YEAR

2019-2020

ROLE

PRODUCT DESIGN LEAD

WORK

IMPROVED INVESTMENT ALLOCATION FLOW

ABOUT THE PROJECT

Q.AI is an AI-powered platform powered by A.I. with the goal of simplifying the investment experience through an exciting and intuitive experience. My role on this project was to improve the portfolio allocation flow.

CHALLENGES

The main challenges gravitated around understanding the API's potential and constraints within the UMG and Spotify partnership, ensuring the design solution provided a seamless, user-centric experience for Spotify playlist creators. This involved creating an exclusive platform that both empowered creators to easily discover and add UMG songs to their playlists and enabled them to track playlist performance effectively.

MY ROLE

PRODUCT PRINCIPLES

COGNITIVE RELATABLE

Offer a similar navigation and listening experience as Spotify

VISUALLY INSPIRING

Not just any app, and expression of exclusivity and edginess

DATA ORIENTED

Focused on A.I. and data driven insights and decision making

Smooth Scroll
This will hide itself!
Universal Music x Spotify
MULTI-PORTFOLIO INVESTING

Q.AI is an AI-powered platform powered by A.I. with the goal of simplifying the investment experience through an exciting and intuitive experience. My role on this project was to improve the portfolio allocation flow.

A black and white image of a handrawn logo
Image of a Gray to white soft gradient

YEAR

2019-2020

ROLE

PRODUCT DESIGN LEAD

WORK

IMPROVED INVESTMENT ALLOCATION FLOW

ABOUT THE PROJECT

Q.AI is an AI-powered platform powered by A.I. with the goal of simplifying the investment experience through an exciting and intuitive experience. My role on this project was to improve the portfolio allocation flow.

CHALLENGES

The main challenges gravitated around understanding the API's potential and constraints within the UMG and Spotify partnership, ensuring the design solution provided a seamless, user-centric experience for Spotify playlist creators. This involved creating an exclusive platform that both empowered creators to easily discover and add UMG songs to their playlists and enabled them to track playlist performance effectively.

MY ROLE

PRODUCT PRINCIPLES

COGNITIVE RELATABLE

Offer a similar navigation and listening experience as Spotify

VISUALLY INSPIRING

Not just any app, and expression of exclusivity and edginess

DATA ORIENTED

Focused on A.I. and data driven insights and decision making

Smooth Scroll
This will hide itself!