Grid Singularity
MULTI-PORTFOLIO INVESTING

Bringing peer-to-peer energy into reality in an historically old-fashioned market partnering with leading blockchain technology developers who are principal founders of Ethereum and Polkadot. The singularity map is a gateway for the future of energy communities and energy democratization.

YEAR

2020-2022

ROLE

PRINCIPAL PRODUCT DESIGNER

WORK

PRODUCT DESIGN

PRODUCT STRATEGY

TEAM LEADING

ABOUT THE PROJECT

Bringing peer-to-peer energy into reality in an historically old-fashioned market partnering with leading blockchain technology developers who are principal founders of Ethereum and Polkadot. The singularity map is a gateway for the future of energy communities and energy democratization.

CHALLENGES

Main challenge: Enable users to visualize complex energy setups and connections with lower complexity.
As a multi-directional platform offering a good experience for different users (B2B2C) and enable people from all walks of life to simulate how their and be part of decentralized P2P energyEnable researchers to push the boundaries of P2P energy through blockchain.

MY ROLE

As the Lead Designer, I was responsible for overseeing the complete design process, from the initial discovery phase to final execution. My duties included identifying the core problem and developing an appropriate value proposition, determining the scope for the initial MVP, participating in roadmap planning, managing the product delivery, and continually refining the product after its launch.

EXPERIENCE PRINCIPLES

SPATIAL AND PLAYFUL

Using 3D spatial design to make the control experience more intuitive like google maps

VISUAL AND RECOGNIZABLE

Energy isn’t exciting, but a futuristic community is. The mission must feel special.

COMPLEXITY RAMP-UP

As the users learning curve advances, advanced features will be available

300+

SIMULATIONS AROUND THE GLOBE

4 M +

IN FUNDING FROM MAJOR WEB3 TREASURIES

100+

ACTIVE RESEARCHERS

THE MVP

The product decision to tackle a complex platform full of exper features was to focus on the main goal of the most basic user. We've used the "How might we" framework to identify how could we enable anyone from all walks of life to add their home easily and subsequentially add their neighbours to create an energy community simulation. By identifying what we wanted the users to be enabled to do we've defined a list of must-haves of for experience: • The experience should be intuitive and similar to other apps where people deal with geo-location like google maps • The user should be able to simply pin their home and their neighbours homes in the map • The user should not be required to know about energy standards, energy trading or know in depth about energy hardware specs • The exerience should be highly visual and spatial, breaking the norm in the energy sector • If the user is a technical user (researchers) we should allow them to dive deep into specs to build highly customized simulations • If is a new user, the experience should offer a walk-through or help mode to build their first simmulation

USER TESTING

Before we've moved forward with a sof-launch we've conducted a user-testing discovery session to better understand how the MVP would be received by a wide range of users. We've used the friend & family strategy to recruit users giving that our user range could be anyone from any walk of life. That allowed us to have a low-stake testing environment with a good variety of experiences and feedback. The range of participants involved in the First Stage of the Soft-Launch varied from people from zero, medium and high level knowledge of the energy market and what the Singularity Map is about.
 We've defined a list of key tasks we've expected the users to perform to consider the test a valid assessment of the platform redesign: • Explore the map • Find a community in any chosen location • Start a community in any choen location • Add a home, a solar panel, a battery and a load to that home • Add more homes to the community • Run the simulation • View the simulation results • Assess the real community energy status The insights revealed in the user testing and soft-launch phase helped us to trace a feature-enabiling-chain that would help us get to the a desireable state to be able to launch the Canary Network (Real data connected simulations)

POST-TEST ITERATION

After identifying the main HMW's we've extracted the hypothesis of how we could enable those experiences for the users and what features may help to mitigate user pain-points. Further on I've proposed and conducted a feature priotization process to better understand how certain features would enable others and which features would offer a stronger impact on the main user-base we've wanted to impact: People with no previous knowledge in the energy market. The features rolled-out after the feature prioritization where: • User onboarding - Streamline the flow for new users • Savings KPIs - Make the results more human-friendly for any person • Sharing and inviting - Make it easier for users to share and invite more people to the platform • Canary Network Gate - For advanced users that want to connect their communities to real-time data

Smooth Scroll
This will hide itself!
Grid Singularity
MULTI-PORTFOLIO INVESTING

Bringing peer-to-peer energy into reality in an historically old-fashioned market partnering with leading blockchain technology developers who are principal founders of Ethereum and Polkadot. The singularity map is a gateway for the future of energy communities and energy democratization.

YEAR

2020-2022

ROLE

PRINCIPAL PRODUCT DESIGNER

WORK

PRODUCT DESIGN

PRODUCT STRATEGY

TEAM LEADING

ABOUT THE PROJECT

Bringing peer-to-peer energy into reality in an historically old-fashioned market partnering with leading blockchain technology developers who are principal founders of Ethereum and Polkadot. The singularity map is a gateway for the future of energy communities and energy democratization.

CHALLENGES

Main challenge: Enable users to visualize complex energy setups and connections with lower complexity.
As a multi-directional platform offering a good experience for different users (B2B2C) and enable people from all walks of life to simulate how their and be part of decentralized P2P energyEnable researchers to push the boundaries of P2P energy through blockchain.

MY ROLE

As the Lead Designer, I was responsible for overseeing the complete design process, from the initial discovery phase to final execution. My duties included identifying the core problem and developing an appropriate value proposition, determining the scope for the initial MVP, participating in roadmap planning, managing the product delivery, and continually refining the product after its launch.

EXPERIENCE PRINCIPLES

SPATIAL AND PLAYFUL

Using 3D spatial design to make the control experience more intuitive like google maps

VISUAL AND RECOGNIZABLE

Energy isn’t exciting, but a futuristic community is. The mission must feel special.

COMPLEXITY RAMP-UP

As the users learning curve advances, advanced features will be available

300+

SIMULATIONS AROUND THE GLOBE

4 M +

IN FUNDING FROM MAJOR WEB3 TREASURIES

100+

ACTIVE RESEARCHERS

THE MVP

The product decision to tackle a complex platform full of exper features was to focus on the main goal of the most basic user. We've used the "How might we" framework to identify how could we enable anyone from all walks of life to add their home easily and subsequentially add their neighbours to create an energy community simulation. By identifying what we wanted the users to be enabled to do we've defined a list of must-haves of for experience: • The experience should be intuitive and similar to other apps where people deal with geo-location like google maps • The user should be able to simply pin their home and their neighbours homes in the map • The user should not be required to know about energy standards, energy trading or know in depth about energy hardware specs • The exerience should be highly visual and spatial, breaking the norm in the energy sector • If the user is a technical user (researchers) we should allow them to dive deep into specs to build highly customized simulations • If is a new user, the experience should offer a walk-through or help mode to build their first simmulation

USER TESTING

Before we've moved forward with a sof-launch we've conducted a user-testing discovery session to better understand how the MVP would be received by a wide range of users. We've used the friend & family strategy to recruit users giving that our user range could be anyone from any walk of life. That allowed us to have a low-stake testing environment with a good variety of experiences and feedback. The range of participants involved in the First Stage of the Soft-Launch varied from people from zero, medium and high level knowledge of the energy market and what the Singularity Map is about.
 We've defined a list of key tasks we've expected the users to perform to consider the test a valid assessment of the platform redesign: • Explore the map • Find a community in any chosen location • Start a community in any choen location • Add a home, a solar panel, a battery and a load to that home • Add more homes to the community • Run the simulation • View the simulation results • Assess the real community energy status The insights revealed in the user testing and soft-launch phase helped us to trace a feature-enabiling-chain that would help us get to the a desireable state to be able to launch the Canary Network (Real data connected simulations)

POST-TEST ITERATION

After identifying the main HMW's we've extracted the hypothesis of how we could enable those experiences for the users and what features may help to mitigate user pain-points. Further on I've proposed and conducted a feature priotization process to better understand how certain features would enable others and which features would offer a stronger impact on the main user-base we've wanted to impact: People with no previous knowledge in the energy market. The features rolled-out after the feature prioritization where: • User onboarding - Streamline the flow for new users • Savings KPIs - Make the results more human-friendly for any person • Sharing and inviting - Make it easier for users to share and invite more people to the platform • Canary Network Gate - For advanced users that want to connect their communities to real-time data

Smooth Scroll
This will hide itself!
Grid Singularity
MULTI-PORTFOLIO INVESTING

Bringing peer-to-peer energy into reality in an historically old-fashioned market partnering with leading blockchain technology developers who are principal founders of Ethereum and Polkadot. The singularity map is a gateway for the future of energy communities and energy democratization.

YEAR

2020-2022

ROLE

PRINCIPAL PRODUCT DESIGNER

WORK

PRODUCT DESIGN

PRODUCT STRATEGY

TEAM LEADING

ABOUT THE PROJECT

Bringing peer-to-peer energy into reality in an historically old-fashioned market partnering with leading blockchain technology developers who are principal founders of Ethereum and Polkadot. The singularity map is a gateway for the future of energy communities and energy democratization.

CHALLENGES

Main challenge: Enable users to visualize complex energy setups and connections with lower complexity.
As a multi-directional platform offering a good experience for different users (B2B2C) and enable people from all walks of life to simulate how their and be part of decentralized P2P energyEnable researchers to push the boundaries of P2P energy through blockchain.

MY ROLE

As the Lead Designer, I was responsible for overseeing the complete design process, from the initial discovery phase to final execution. My duties included identifying the core problem and developing an appropriate value proposition, determining the scope for the initial MVP, participating in roadmap planning, managing the product delivery, and continually refining the product after its launch.

EXPERIENCE PRINCIPLES

SPATIAL AND PLAYFUL

Using 3D spatial design to make the control experience more intuitive like google maps

VISUAL AND RECOGNIZABLE

Energy isn’t exciting, but a futuristic community is. The mission must feel special.

COMPLEXITY RAMP-UP

As the users learning curve advances, advanced features will be available

300+

SIMULATIONS AROUND THE GLOBE

4 M +

IN FUNDING FROM MAJOR WEB3 TREASURIES

100+

ACTIVE RESEARCHERS

THE MVP

The product decision to tackle a complex platform full of exper features was to focus on the main goal of the most basic user. We've used the "How might we" framework to identify how could we enable anyone from all walks of life to add their home easily and subsequentially add their neighbours to create an energy community simulation. By identifying what we wanted the users to be enabled to do we've defined a list of must-haves of for experience: • The experience should be intuitive and similar to other apps where people deal with geo-location like google maps • The user should be able to simply pin their home and their neighbours homes in the map • The user should not be required to know about energy standards, energy trading or know in depth about energy hardware specs • The exerience should be highly visual and spatial, breaking the norm in the energy sector • If the user is a technical user (researchers) we should allow them to dive deep into specs to build highly customized simulations • If is a new user, the experience should offer a walk-through or help mode to build their first simmulation

USER TESTING

Before we've moved forward with a sof-launch we've conducted a user-testing discovery session to better understand how the MVP would be received by a wide range of users. We've used the friend & family strategy to recruit users giving that our user range could be anyone from any walk of life. That allowed us to have a low-stake testing environment with a good variety of experiences and feedback. The range of participants involved in the First Stage of the Soft-Launch varied from people from zero, medium and high level knowledge of the energy market and what the Singularity Map is about.
 We've defined a list of key tasks we've expected the users to perform to consider the test a valid assessment of the platform redesign: • Explore the map • Find a community in any chosen location • Start a community in any choen location • Add a home, a solar panel, a battery and a load to that home • Add more homes to the community • Run the simulation • View the simulation results • Assess the real community energy status The insights revealed in the user testing and soft-launch phase helped us to trace a feature-enabiling-chain that would help us get to the a desireable state to be able to launch the Canary Network (Real data connected simulations)

POST-TEST ITERATION

After identifying the main HMW's we've extracted the hypothesis of how we could enable those experiences for the users and what features may help to mitigate user pain-points. Further on I've proposed and conducted a feature priotization process to better understand how certain features would enable others and which features would offer a stronger impact on the main user-base we've wanted to impact: People with no previous knowledge in the energy market. The features rolled-out after the feature prioritization where: • User onboarding - Streamline the flow for new users • Savings KPIs - Make the results more human-friendly for any person • Sharing and inviting - Make it easier for users to share and invite more people to the platform • Canary Network Gate - For advanced users that want to connect their communities to real-time data

Smooth Scroll
This will hide itself!